Webcast Series

Making Smart Use of Product Data – Your PIM Strategy for Sustainable Market Success

Better product data. Faster markets. Sell smarter.

PIM Success Starts with the Right Strategy

In this concise webseries,series, specialists, executives, and project managers from industrial companies will learn how to use an intelligent PIM strategy (Productkt Information Management) to Improve Data Quality, Time-to-Market, efficiently serve global markets and automated processes in marketing and sales. Each session covers one of the 5 success factors from our latest white paper — in a practical, focused manner and with concrete recommendations for action. Start using product data smartly today and get going!

  • Start: September 9, 2025

  • Duration: 5 weeks – every Tuesday 10:00 a.m., 30 minutes each session

  • Target audience: Specialists and executives from industrial companies (product management, IT, marketing, sales)

  • Format: 20-minute presentation + 10-minute live Q&A

  • Language: German

Start using product data smartly and sign up now!

Webcast 1 | September 9, 2025 | 10:00 a.m.

Managing System Diversity: How to Smartly Integrate PIM into Your IT Landscape

Focus: Integration & Architecture

Contents:

  • Challenges of Heterogeneous System Environments (ERP, CRM, E-Commerce)

  • BExamples of Seamless Data Flows

  • Architectural Approaches for a Single Point of Truth

  • Integration Experiences from CAS AG Projects

  • CAS AG as Trusted Advisor in the field of data integration

Webcast 2 | September 16, 2025 | 10:00 a.m.

Product Data at Speed: How to Drastically Shorten Your Time to Market

Focus: Process Efficiency & Multi-Channel Distribution

Contents:

  • Interdisciplinary Collaboration on Product Launches

  • Multi-Channel Distribution: Web, Print, Marketplace

  • Process Optimization with PIM-Based Workflows

  • How to Set Your Go-totime to market by up to 80 %

Webcast 3 | September 23, 2025 | 10:00 a.m.

Market Readiness in Every Language: Mastering Localization & Compliance with PIM

Focus: Internationalization & Regulatory Requirements

Contents:

  • Localization of Product Data, Media, and Documentation

  • Country-Specific Standards & Legal Requirements
  • Translation Management with TMS Integration, DeepL API

  • AI & Humans: A Hybrid Approach to Translation

  • Avoiding Tripping Hazards

Webcast 4 | September 30, 2025 | 10:00 a.m.

Classification with Impact: How to Model a Future-Proof Product Data Model

Focus: Standards, Data Modeling & Interoperability

Contents:

  • Ensuring Interoperability

  • Using Classifications Correctly for Manufacturers and Retailers

  • Attribute Strategies, Required Field Rules, Filters & Validations
  • Examples of the Implementation of an Attribute Model in Industry

Webcast 5 | October 7, 2025 | 10:00 a.m.

Automated Catalog Creation: Print & PDF on Demand with PIM

Focus: Print Automation & Self-Service

Contents:

  • Integration of PIM and InDesign / Web-to-Print Processes
  • Custom PDFs at the click of a button
  • Self-Service Data Sheet Generator for Sales & Partners
  • Business Benefits for Marketing, Sales, and Retail

Sign up now!

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Get in touch

Feel free to schedule a personal consultation!

Thorsten Staude, Sales Manager, CAS AG

+49-234-93 597-0

thorsten.staude@c-a-s.de

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