CAS AG at EuroShop 2023

From February 26 to March 2, the retail world will once again gather at the Düsseldorf exhibition halls for EuroShop—The World’s No. 1 Retail Trade Fair 2023. As an SAP partner, we’re standing “shoulder to shoulder” with the experts from Walldorf at the booth, and we’ve brought along some solutions that are becoming increasingly important for the retail industry: seamless retailing and omnichannel solutions.

Why seamless and omnichannel?

Customers are placing ever-higher demands on a seamless and user-friendly customer journey. At the same time, they are increasingly expecting more touchpoints, and many retailers are willing to provide them. For example, people often research a product online or on social media before making a purchase. There must be no price discrepancies or other inconsistencies—consistent product presentation across all channels is what makes a retailer trustworthy. The customer journey the customer takes ultimately leads to a successful purchase. But what if, as a retailer, you still refuse to keep up and meet the expectations of your customers or potential customers?

The dream of modern systems that support employees in their work, optimize processes, and open up new possibilities—that’s what omnichannel is all about! Plus, it features smart and intuitive controls—it’s really a breeze.

We’ll show you how to turn your dream into reality. It’s also incredibly easy to create impressively lightweight apps for your stores, which—when combined with the backend components of SAP S/4 and SAP CAR (Customer Activity Repository) —ensure end-to-end process consistency and ease of use. Seamless retailing, precisely because it is independent of the touchpoint and the type of purchase. Integrating your online store is just as easy as connecting a store register.

Come see us at booth 6G41 to find out how it works!